Audience segmentation allows you to break out your target market into subcategories and tailor your marketing to a narrower ...

With increasing environmental concerns, modern consumers demand brands to demonstrate tangible efforts in reducing their carbon footprints.

Californians already pay the highest statewide sales tax rate in the nation, and the highest gas tax, so why do five Orange ...

Local issues often are drowned out by the race for the White House, with local candidates following the lead of their top ...

From the race for Oregon’s 5th congressional district to the contentious race for Washington’s 3rd district, negative ...

In the digital age, content marketing has become essential for local businesses to build relationships, establish authority, ...

Email marketing stands as a powerful tool for reaching out to gold buyers, offering an impressive potential return of $42 for ...

Just when dark evenings and misleading political ads were making me glum, along comes Northwestern University’s annual report ...

Police said the officer was taken to a local hospital as a precaution, but was reported to be in good condition. According to police, the other person involved in the crash was also taken to the ...

BEAVERTON, Ore. — The Beaverton School District has sent a letter asking Texas Republican Senator Ted Cruz's campaign to remove an attack ad against his Democratic opponent House Representative ...

This means that some mobile marketing may only appear when a mobile user is closely linked to a certain store or service provider. What's an Example of a Mobile Ad? You may have seen mobile ads on ...