For marketing teams looking to promote their brand, the storytelling arc is much the same. The same fundamental elements of stories in popular culture are also found in brand and business stories. The ...

As we all know, visual storytelling is a key element in marketing and advertising. Social media has made mastering this type of narrative even more important. The concept of visual storytelling is ...

Storytelling can help you create a compelling narrative that engages investors and gives them the confidence to stick with you for the long haul.

Visual storytelling is an effective strategy for ... The features ensure you can create engaging, high-quality content for your business's marketing and branding needs. Simply choose your template ...

Target the right audience. Structure your story for maximum impact. Create compelling headlines. Ideally suited for people new to business storytelling or who have experience but are yet to find the ...

See how the synergy of human connection, cultural alignment and advanced martech can improve business outcomes.

She is also a co-founder of Storytelling Unboxed at Queen Mary University of London. Currently, she is serving as Deputy Dean for School of Business and Management. Moin is an interdisciplinary ...

A well-told story strengthens brand identity Consistency is key to building a strong brand identity, and storytelling helps reinforce the core messages that define your business. Your story serves as ...

The company has today announced the launch of Google Vids, which utilizes its Gemini AI platform to let users create business ...

The hope is that maybe by helping people entertainingly escape from their lives for a bit, they can turn around and look back ...

The effectiveness of a presentation can significantly influence outcomes in various business contexts, whether you’re pitching to investors, training employees, or sharing quarterly results with your ...

In this article, I expand on the neuroscience of storytelling, the strategic advantage of narrative in business, advanced storytelling techniques for business, and how to measure the impact of ...