A top holiday gift on Google's Hot 100 list for 2024, consider investing in a pair of these recovery shoes for yourself or a ...

Former Atlanta Falcons Hall of Fame cornerback Deion Sanders is promoting a new shoe paying homage to his first NFL team.

Riffing off the trendy oversized silhouette, the Nike Promina sneakers pair a flexible knit upper with a stacked foam sole ...

Nike is releasing its LeBron 22 "Currency" this Friday, November 15, 2024. The shoes are a product of the collaboration ...

Nike has released sneakers with orange accents as a nod to the WNBA’s branding. Nevertheless, there is no official confirmation or statement from Nike regarding the colorway inspiration of this ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Nike is a brand that celebrates culture and captures time by creating designs that significantly define style.

Closing the week is the return of one of the greatest Jordan 4 colorways of all time: the Fear. The sneaker features a ...

Milwaukee Bucks star and Nike athlete Giannis Antetokounmpo scored a season-high 59 points during Wednesday's overtime win ...

Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...

Despite the dominance of branding strategies, there is a growing counter-culture rejecting this form of consumer manipulation.

The success of the shoes ultimately led to the Jordan Brand, which brought ... fiscal 2024 — about 14% of Nike's total sales. Basketball is hot right now The new contract comes during the ...