The insurance brand’s fun spot picks up where its viral March Madness campaign left off and is part of the new campaign ...

In the wake of weight-loss drugs and the rising importance of health, the iconic cultural brand must double down on its roots ...

Created by Uncommon Creative Studio, “Be the problem” features Under Armour’s roster of football talent, including Real ...

The CMO of one of the world’s largest crypto exchanges also discusses partnerships with McLaren, Manchester City and Tribeca ...

Fast Retailing is riding high on Uniqlo’s success but when a single label drives 90% of the profits, the cracks in GU and ...

Actual independence is a competitive edge in a rapidly changing industry, says The Motion Agency CEO Kim Eberl.

The app offers two plans: the ESPN Unlimited plan which offers all live event coverage, studio shows and on-demand replay for ...

The research involved showing participants safer gambling video ads, followed by a simulated online environment in which ...

The company is willing to make “bold” structural changes to overhaul underperforming overseas operations.

This week’s Brand Brief is going to start with the obvious: Gap has been killing it lately with its retro-remixed marketing. This week’s entry starring popular girl group Katseye is further evidence ...

The first chapter of “The Silent Spenders” focuses on a group called DINKs (dual-income, no kids), or childless couples. Regardless of the reason these couples do not have children, the study revealed ...

Research reveals that many marketers are struggling to strike a productive work-life balance, with some failing to detach themselves from their job while on holiday.