To ensure the legacy brands under his charge do not turn into relics, Gaurav Datta is embracing social media, data analytics, ...

At a recent dinner and panel event hosted by Campaign Asia-Pacific and We. Communications, We.’s President of APAC Nitin ...

As artificial intelligence revolutionises the speed, scale and possibilities of marketing communications, Adobe is one of the businesses with a front row seat. The technology company’s digital ...

Hakuhodo International Indonesia (HIID) announced the largest leadership structure reshuffle in its history with the appointment of 15 new executives across various divisions. The move comes after ...

K-pop and Xiaohongshu's marketing model but the real creative revolution happening in Southeast Asia’s music, film and ...

Michael Frohlich ( above, right ), formerly Weber Shandwick’s EMEA CEO, will take over WPP’s comms and corporate affairs from ...

As AI agents and answer engines reshape how people search and interact online, brands are rethinking web design, SEO, and ...

Marketing is indeed growing up. For Asia’s practitioners, stewards of some of the world’s fastest-rising brands, that ...

Hong Kong’s streets are coming alive with 18 colourful murals commissioned by HSBC with Grey Hong Kong, celebrating the ...

See why Lazada tops the list in Thailand and explore the rising challengers shaking up the rankings in Campaign’s regional ...

Taiwan's government has fined Meta NT$15 million (US$512,864) for failing to disclose Facebook advertiser information, its ...

Cannes Lions International Festival of Creativity has responded to criticism from Zaid Al-Qassab, former chief marketing ...