One of the top returning quarterbacks in college football, LaNorris Sellers also capitalized on the NIL front ahead of the ...

In the era of name, image, and likeness (NIL), athletes wearing a product is it's own business. On Tuesday, Beats by Dre ...

South Carolina QB LaNorris Sellers joins Beats Elite class in a major NIL deal, adding to his $3.7M portfolio.

Texas Longhorns linebacker Colin Simmons is a part of a talented group of players in this year's edition of the Beats by Dre 'Beats Elite' class. Bea ...

Michigan football true freshman quarterback Bryce Underwood signed a massive NIL deal with Beats by Dre for the 2025 college ...

Ohio State is a week away from a massive showdown against the Texas Longhorns. Two of the preseason favorites to not just ...

The Beats by Dre Fit Pro earbuds are less expensive than the AirPods Pro, but they don't skimp on performance. By Allen St. John The Beats by Dre Fit Pro is a noise-canceling true wireless earbud ...

As Tennessee starts to wrap up training camp, Josh Heupel’s message was about tuning out the noise. Peyton Manning them ...

Beats co-founders Jimmy Iovine and Dr. Dre will join Apple as part of the deal, which will likely close by September, Apple said. When the deal was first announced, Dr. Dre called himself "the ...

Contacts Beats by Dr. Dre Sarah Joyce, +1 310-795-4757 [email protected] or Beats by Dr. Dre Erin Manago, +1 808-284-9156 [email protected] ...

The company's success. Beats by Dre accounts for 61 percent of the premium (>US$100) headphone market in the U.S., while Bose has just 22 percent and Sony a tiny 2 percent.

Let’s face it: Beats headphones don’t need press. The brand is, by far, the most recognizable in its market. In fact, it could be argued that a published review of a Beats by Dr. Dre headphone ...