Christine Duffy, Carnival Cruise Line president, says lifetime perks no longer sustainable as passenger numbers soar.

Brand loyalty isn't dead, but it is evolving. At Digital Silk, we've worked with hundreds of growing brands across industries ...

Cruise Hive has another weekly news update for you, including ship problems, opening of Celebration Key, Carnival's loyalty explanation and more!

Most consumers say they want better discounts, according to a Kobie survey.

Loyalty isn’t about how much credit someone uses. It’s about how often they engage with your brand—and how you respond.

The marketer of sun care products built a platform that turns consumer actions and user-generated content into opportunities ...

With the launch of Club JSX, travelers can earn rewards while flying in comfort on JSX's public charter flights.

Alaska Airlines extends Companion Fare benefit to Hawaiian Airlines flights, creating competitive advantages through enhanced ...

RaceWay has launched a customer loyalty program, RaceWay Rewards, in partnership with Par Technology Corp., to deliver ...

The goal? To let members earn and redeem points on "stays with soul," rather than the cookie-cutter properties that make up ...

ATLANTA — RaceWay tapped PAR Technology Corp. as its technology partner for the launch of its first customer loyalty program, ...

Valor Oil-operated Hop Shop Convenience Store has revamped its loyalty program by eliminating tiers. Under the new program, ...